Innovation Brief
The Challenge
Find a way to revive art industries that were damaged by COVID
The Solution
Make the exclusive more inclusive. Paris Fashion Week from home.
”Werk“ from Home
Fashion bends to make space
By reverse engineering live stream technology, as well as implementing some AR technology, people that couldn’t attend Paris Fashion Week (or fashion week in general, because of exclusivity and cost), will now have the opportunity to transmit a virtual hologram of themselves onto the runway, from their home!
At an affordable price, Paris Fashion week would sell tickets to an otherwise exclusive event which would not only compensate models, but would help pay designers, technicians and safety crew.
All ticket holders would get an opportunity to be projected onto the runway during a special segment of the show.
