Moon Shot Brief
The Challenge
Create an idea so big, it helps “Somewhere Good”, a new social app, become the number 1 choice for people of color.
The SolutioN
A market where you pay with social interactions.
Socially Good
Inspired by Somewhere Good’s commitment to community, their belief in gardens as spaces of learning, and the Dark web as a place of nowhere good, I thought : why not create a space outside of legality.
Pharmaceutical companies are raising the price on diabetes, HIV, and blood pressure medications. Wheelchairs are becoming increasingly expensive. Somewhere Good launches an in person market space that sells everything vital for a low low price. The twist: the amount of money you have to spend at the market is based on the amount of time you spent interacting on the app.
All currency will be loaded onto a specialized bracelet that app users will pick up at the entrance. Somewhere Good is no longer just an app, it is a place providing goods for good.